OptimizePress 3 Review: Build Landing Pages Lightning Fast With WordPress

Are you looking out for impactful landing pages? Then check out this OptimizePress Review.

But, which one is the most advanced marketing WordPress plugin to create professional landing pages?

Also read: OptimizePress 3.0 Review: the Best Page Builder? [2022]

OptimizePress 3.0 is one of the most admired plugins packed with all the necessary tools for building highly converting sales pages. We tried our hands on OptimizePress plugin, enlisted everything you should know about OptimizePress plugin, and if it is really worth the time and money?


Does OptimizePress offer you everything under one roof?

OptimizePress comes with a complete tool-kit to transform your ordinary Blog into a highly converting conversion funnel. It’s not only a comprehensive landing page builder, but it also comes with a robust set of tools that enable users to create streamlined funnels, without using any developers’ help.

The plugin is specially designed for digital marketers who like to gain more in less time by creating stunning landing pages, membership sites, and upsell pages without much effort.

OptimizePress comes with complete marketing tools essential for converting the visitors into subscribers and then using these sales funnels to increase conversion.

OptimizePress also has a visual drag and drop editor that allows its users to do live customization of their landing pages.

Moreover, it comes with over 40 different custom elements, including testimonials, multimedia, image placeholders, audio players, arrows, and buttons.

While you still have an option to create your landing page from scratch, OptimizePress allows you to save time and use any premade templates. These dedicated templates are designed exclusively for opt-in pages, affiliate landing pages, businesses, and eBooks.

It’s easy to Setup OptimizePress?

Once you have signed up as an OptimizePress member, you can download the OptimizePress dashboard plugin.

The OptimizePress dashboard plugin is the operational head for all OptimizePress products.

The OptimizePress dashboard plugin would allow you to install other plugins and products from OptimizePress.


Designing your landing page with OptimizePress

Let’s peek into the practical aspect of landing page designing and learn how flexible is OptimizePress. And how we can tweak the style and settings using the elements and other features.

To get started, go to ‘Create New Page‘.


Here you can select any of the pre-designed templates or simply select the ‘Blank Template‘ to get started.


Once you have selected the template, You can see the topmost panels equipped with all the essential settings, elements, and other features like undo/ redo buttons, preview options, and save buttons.


The interface is spick and span and beginners friendly, unlike any other page builder interface, you won’t feel overwhelming.

Editing anything on your landing page is super easy as a breeze. You click on the element you like to edit, and all the relevant settings of that element will bring up quickly.


The top bar options also change when you select any element so you can choose your desired element or section by clicking on the breadcrumb navigations.

You will ‘Settings‘ icon on the right-most corner; if you click on the icon, you will get more granular editing functionality with more targeted options.


This dedicated setting area will allow you to edit padding, margin, mobile settings, and add codes from this menu. Once you are done with your Editing, you can hide the list using the grey button.


Now, let’s explore how you can add any element to your landing page?

To access all the elements menu, click on the ‘Elements‘ button in the topmost option bar, and a comprehensive menu list will appear.


You will find all essential conversion-focused elements relevant to a landing page such as countdown timer, progress bar, testimonial blocks, and many others.

Some of the elements also come with their micro templates, which you can easily customize and add to your landing page with a click.

If you like to add any premade section without creating anything from scratch, you can do that by selecting your desired section from the ‘section‘ menu option.

OptimizePress 3.0 Key Features

OptimizePress is no doubt an exceptionally fast and efficient page builder for building opt-in pages. You can create leading landing pages, sales funnels, membership platforms, a great subscriber area, and email integrations without any help from developers.

It is best for all types of businesses catering from small to large size business organizations.

Let’s dig out deeper and find out some amazing features that OptimizePress provides:

100+ Free Templates

OptimizePress uses a cloud-based template library that is full of stunning landing pages templates. The good thing is the library is updated with new designs on almost daily. All of these templates have responsive layouts, and you can simply add your custom details and use it.

The templates can be used for affiliate landing pages, eBooks, services, product sale pages, webinars, and any type of business.

More than 60+ OptimizePress templates can be downloaded and export to the live editor. At the same time, you can access paid premium templates, which are more than 300+ covering all types of conversion pages. Mostly the premium templates range between 8$ to $18.

Lead generation focused WordPress theme included

Optimizepress 3.0 version comes with a fully lead generating WordPress theme by the name of SmartTheme. SmartTheme has minimal website design with faster load time and excellent compatibility with any screen size.


Also, the Smarttheme allows plenty of customization options along with built-in forms. You can place these opt-in form on your blogs and pages or any other location which you like.

Seamless checkout experience for your customers

The Optimizepress checkout plugin makes it easy to collect payments of your products and services on your site. This powerful tool will collect your payment quickly and then integrate your payment with stripe to receive payments.


OptimizePress Plugin Review  – Pros and cons


  • Lots of free ready-to-use templates, easily editable with a visual drag and drop editor.
  • Simple and uncluttered interface with a minimalistic approach. You’ll quickly find what you are looking for; it’s not overwhelming at all.
  • OptimizePress comes with a beautiful array of other plugins such as cache, SEO, translation, & optimization.
  • Optimizepress supports almost all WordPress themes and plugins.
  • Easy email integrations to send your leads to any of your selected email marketing services. 
  • You can easily create any type of membership-based funnels.
  • Optimizepress comes with extensive library of images, including free images from Unsplash.
  • Global elements that can be created and sync across your site to get ultra-fast page creation.


  • OptimizePress doesn’t allow any free trial.
  • It only works with a self-hosted WordPress site.
  • The content lock is an issue with OptimizePress, and you’ll lose your site content if stopped using OptimizePress.

OptimizePress 3 Pricing

OptimizePress offers three tier structures in terms of pricing:

Essential plan $99/ year for 1 website

This is the most economical plan that is suitable for one site only. It is fully equipped with everything you would like to get with landing pages, such as product updates and support. Also, it comes with SmartTheme and 20 + integrations.

Business plan $149/year for 5 websites

The business plan is a more comprehensive plan that includes everything in the essential plan, along with website support up to five. You’ll get Unsplash integration with access to more than 1 million free photos and a scarcity Add-on that’s helpful for social proof.

Suite plan $199/ year for 20 websites

Suit plan supports websites up to 20, including all features of essential and business plans.

Some extra added features are:-

  • Optimizeleads.
  • OptimizeFunnels, including A/B testing and analytics.
  • OptimizeCheckouts.

Get OptimziePress 3.0

Should you Buy OptimizePress or Not?

Creating landing pages or sales funnel pages is somewhat different from building general pages for a website. Wherein adding features like hover effects, motion effects sliders may not be as helpful to reach the goal and time-consuming too.

Instead of creating all of your landing pages from scratch, you can switch over to OptimePress with plenty of premade templates to quickly start over.

OptimizePress 3.0 version is far better than the last one, and it has fixed many issues that were cumbersome in the previous version. The latest version is fast and easy to use and also allows you to AB testing of your pages.

Moreover, you will be assisted by intuitive drag and drop page builder, SmartTheme, and high-converting templates.

Some other incredible options, such as integrations with email marketing services, versatile opt-in forms, and membership management, makes this plugin worth the money.

To wrap this, I would say that OptimizePress is excellent plugin that can transform your ordinary site into a lead-magnet conversion funnel. However, OptimizePress doesn’t have any trial version, and you have to purchase the pro plans to start working with.

Get OptimizePress 3.0

If you would like to test and try some other WordPress plugin that has proven their functionality and provide epic landing page solutions, you can consider checking out Thrive Architect, Unbounce or Lead Pages.

3.7/5 - (3 votes)